

Unveiling SALMON Health and Retirement
Westborough, MA September 20, 2007_ Founded in 1952 with a single nursing home in Northborough, The Salmon Family of Services has grown over the decades to become an umbrella under which Beaumont, Whitney Place, Adult Day Health, The Willows and The Child Care Centers are better known. The family owned and operated business, with locations in Natick, Northborough, Northbridge, Westborough and Worcester, is announcing a new name and logo, ‘SALMON Health and Retirement.’
All divisions have new logos that closely resemble each other and the parent company’s new design, and incorporate ‘SALMON’ as part of their identity.
Third generation Salmon family members Kate Salmon-Robinson, vice president of marketing communications and community relations, Matt Salmon, vice president of programs, quality and innovation, and Andrew Salmon, executive director of the Northbridge campus, wanted the new names and evolving logos to emphasize the company’s breadth and depth.
“We’re fortunate to have a strong heritage in the senior health and housing market, and a growing recognition for child care, made possible through the hard work of our parents, Danny and Dottie Salmon, other family members and our dedicated team of employees through the years,” says Salmon-Robinson. “‘SALMON Health and Retirement’ strengthens the positive connection between the Salmon family name and the companies people have come to trust.”
Company founder Helen Salmon, grandmother to Kate, Matt and Andrew and a resident of The Willows at Westborough, approves of the change. “The name ‘SALMON Health and Retirement’ honors our family’s traditions and values, and makes what we do very clear: we provide people with the service and solutions they need for a good life.”
Through The Willows Retirement Communities, Whitney Place Assisted Living Residences, Whitney Place Adult Day Health Centers, Beaumont Rehabilitation and Skilled Nursing Centers and The Child Care Centers, located in Natick, Northborough, Northbridge, Westborough and Worcester, SALMON Health and Retirement, founded in 1952, offers a full spectrum of services designed to maintain the highest possible quality of life for those they serve. To learn more, call Toll-Free in Massachusetts 1-800-446-8060, or visit www.SalmonHealthandRetirement.com.
This entry was posted on Wednesday, January 20th, 2010 at 10:11 am and is filed under Adult Day Care, Beaumont, Salmon, Whitney. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.